
User engagement is jumping, people are actually reading and approving of your content, and potentially brand-loyal consumers are making an effort to add to conversations you begin on your page. The only unfortunate downside is that although page impressions could potentially climb back up, they may not ever reach previously high levels. I’m inclined to believe this won’t bother you, however, as engagement is the real data you’ll want to keep an eye on.Article via The Social Media Examiner
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